In 2010, Generations initially looked like another revamp of the Universe and
Classics idea, a side line for nostalgia stuff that wasn't tied to a movie or
cartoon. But it grew to dominate the toy line and lasted longer than most
imprints. This page is mostly the early Generations "seasons," but also
carries some side-theme stuff that, while maybe not branded as Generations,
fits under the "nostalgia toys" umbrella.
Bolded names got Strongly Recommended, while italic indicates a
rating of neutral or worse.
- Season 1: All Deluxes, started out with War for Cybertron
(WfC, not to be confused with the 2019-2021 trilogy) but rapidly drifted into
- Season 2: Deluxes, Voyagers and even combiners,
dominated by Fall of Cybertron tie-ins and retools of same.
- Thrilling Thirty: Commander Class, Deluxes, Voyagers
and Titan Class. While there's some Fall of Cybertron in the mix (especially
retools), there's a shift back to Neo-G1. Ran in the background for 2014.
- Cyber Battalion: A weird little side line aimed at
second tier retailers. It actually launched in 2015 with super-limited
(i.e. not worth paying scalper prices for) releases, but finally started to
come out more in 2017. Still findable on shelves at Walgreens in 2020, but
nothing new in a while.
- Authentics: Similar to Cyber Battalion in that it was
mostly aimed at retailers like Dollar General or Walgreens. Started in 2018.
- R.E.D.: Robot Enhanced Design, another shot at the
non-transforming action figure concept along the lines of Robot Replicas,
with alternate hands like many Japanese figures have. Started in 2020.
While technically the Studio Series is the Transformers version of the Black
Series in Star Wars or Marvel Legends, R.E.D. (Robot Enhanced Design) is a
little closer to the sort of toy found in the Black Series. Action figures
that don't transform, but are screen-accurate and come with optional hands
rather than trying to make articulated hands. Unlike Legends, it doesn't (so
far) use the Build-A-Figure gimmick, instead focusing on accessories. In the
US and Canada it is a Walmart exclusive, although the packaging is not marked
to indicate this.
- Wave 1: All G1 animated designs. Megatron, Soundwave,
- Wave 2: Arcee (TF: Prime), Cheetor (Beast Wars).
The idea behind this was to provide "Evergreen" toy designs that could be
sent to stores like Dollar General without having to recycle old molds as had
been done for several years. The results were...not necessarily preferable
to more recycling.
- Bravo Wave 1: The Bravo size class is meant to sell at
$5, replacing old Legion figures, but bigger and cheaper to make. And boy
are they cheap. Assortment is Optimus Prime (semi tractor), Bumblebee
(sportscar), Megatron (sorta-tank), and Starscream (WTF-15).
- Bravo Wave 2: Just Grimlock, scaled down and
simplified from the Alpha version.
- Bravo Wave 3: Another single-figure wave, this time
- Bravo Barricade: Decent police car and robot, even has elbows. Needs
window paint pretty badly, though. No full review, I've got enough backlog
as it stands.
- Alpha Wave 1: Similar (sometimes nearly identical)
designs, but bigger and with slightly better articulation and so forth.
Bumblebee, Grimlock, and Optimus Prime. Man, Bumblebee is SO
BAD, and of course it seems to be longpacked.
- Alpha Wave 2: Just Megatron, a scaled up and slightly
altered Bravo with more articulation and a slightly improved transformation.
- Alpha Wave 3: Just Soundwave, in a design similar to
the Cyberverse version.
- Alpha Shockwave: Decent winged robot mode, turns into the inevitable
spaceship, but I'm pretty sure the instructions and package photos have the
spaceship mode flipped upside down.
Worth picking up, though. (Another victim of my massive backlog in terms of
not getting a full review.)
- Titan Changers Wave 1: The same sort of low-articulation and simplistic
transformations seen in other Titan Changers, but with Authentics character
designs. First wave is Megatron (tank with feet on the sides), Bumblebee
(sportscar), Optimus Prime (semitractor). $10 price point, unlike the usual
$15 for Titan Changers.
- Megatron: 10.75" (27cm) tall, almost totally hollow from behind, only
articulated at the shoulders. Cannon is pegged on, so can be placed on the
forearm or in the hand. Transformation is a decent Legion-style design, and
the tank mode is pretty good for an Authentic. About worth the money.
At first glance they're just oversized Legion molds, maybe with a few more
joints added, but some of them are fairly new designs. The principle seems
to be "Titan Changers, but with a design team that isn't horrible".
Initially came out in very limited numbers outside of Asia, assortments in
America are mainly my guesses.
- First Burst: Optimus Prime (mostly based on Legion
Generations mold, the one that keeps coming back at Dollar General),
Bumblebee (RiD-style vehicle mode, Prime Legion engineering, G1-ish head),
Jetfire, Prowl. Walgreens got these, and they rarely get a full case of
anything for a store, but I've seen enough to guess at the assortments. It
looks like stores either got two Optimuses, two Bumblebees, or one each of
Prowl and Jetfire. Assortment numbers suggest two waves shipping all at once.
- Second Wave: Megatron and Starscream molds exist, and there's indications
there's six total in the range Walgreens bought into, so these two are
probably it. Starscream is a retool of Jetfire, with new head and wings.
Only spotted outside of the U.S.
- U.S. Second Wave: Shockwave (flying cannon sort of
thing) and Sideswipe (Prowl retool). Both pretty good for what they are.
Celebrating the 30th Anniversary of the toy line, much as an earlier
Generations/Universe series did the 25th.
The Legends class is revived here to sell at the same price point as the data
discs (and in fact are series 02 to the discs' series 01). They are somewhat
smaller than similarly-priced Commanders, but compensate for that by
including Targetmaster-style partners.
- Wave 1: Optimus Prime with Autobot Roller,
Bumblebee with Blazemaster. Not off to a stellar start.
- Wave 2: Megatron with Chop Shop, Starscream
with Waspinator. Ah, much better.
- GDO Hoist: Actually part of the first or second
season, but since I'm not going to create a separate page for Chinese
exclusives, I'm just gonna link it here.
- Wave 3: Swerve with Flanker, Cosmos with Payload.
Both good designs, but ill-fated in release timing.
- Wave 4: Tailgate with Groundbuster, Skrapnel
(Shrapnel) with Reflector. Very hard to find in stores, even worse than wave
- Wave 5: Cliffjumper (Bumblebee redeco) with
Suppressor (Roller redeco), Nemesis Prime (Optimus Prime redeco) with
Spinister (Blazemaster redeco). Ended up getting them online after all,
during a sale.
- Wave 6: Acid Storm with Venin (Starscream &
Waspinator redeco), Gears (Swerve retool) with Eclipse (Flanker redeco).
At least the first wave comes packaged with special new-cover (and sometimes
tweaked content) copies of IDW spotlight issues for the characters. Or,
where there wasn't a Spotlight, some significant issue featuring the
character. A few, like Orion Pax, have new comics commissioned for the toy.
The price point hasn't changed, but the comics will probably let stores
justify keeping them at the initial $15-16 price longer before dropping them
to $12-13 like the last several runs of Deluxes across the lines.
- Wave 1: Megatron (stealth bomber from the comics),
Orion Pax (Cybertronian truck), Bumblebee (current comics, leader of the
Earthbound Autobots) and Trailcutter (with the comic altered so he's always
Trailcutter rather than changing his name during the comic).
- Wave 2: Reships of wave 1, plus Hoist (Trailcutter
retool) and Thundercracker (redeco of Fall of Cybertron Starscream).
- Wave 3: Goldfire (Goldbug retool of Bumblebee, not
reviewed), Waspinator (wasp), Dreadwing (retool of Megatron with G2 Dreadwing
head), Skids (hatchback).
- Wave 4: Armada Starscream, Skywarp (FoC
Starscream redeco), Mini-Con Assault Team (combiner), Scoop (double
- Wave 5: Tankor (Beast Machines), Rattrap (Beast
Wars). Warning: Rattrap has a breakage issue with the shins.
- Wave 6: Crosscut (Skids head swap), Jhiaxus (major
retool of Armada Starscream), Windblade (VTOL jet), Nightbeat (Bumblebee head
swap). All pretty good.
- Wave 7: Chromia (extensive retool of TF:P
arcee), Arcee (sports car).
- Blitzwing - Tank and jet, suffers from a
significant (but fixable) design flaw in the shoulders.
- Autobot Springer - Armored car and helicopter. It
has a lot of little flaws, but no big one, so it's better than Blitzwing.
- Sandstorm - An extensive retool of Springer, and
generally an improvement.
- Doubledealer - A head-swap redeco of
Blitzwing. Sadly, didn't fix the shoulder flaw.
- Rhinox - Hey, Beast Wars gets some love!
- Whirl - G1 Whirl
update, as opposed to the Wreckers combiner or an adaptation of the current
comics version. Notorious for fragile knee joints.
- Roadbuster -
The other Dorvack-import character updated, another Wrecker to add to the
crew. Sadly, while it comes with stickers like Whirl did, it comes with very
badly cut and designed stickers that seem intended for an early prototype.
- Sky-Byte -
Robots in Disguise's poetic shark, given his own brand-new mold! It's better
than the original Cybershark II redeco, but that's not the highest bar in the
world to get over.
- Brainstorm -
Final non-combiner Voyager, an update of the G1 design. Beware of neck
breaking. And briefcases.
Might as well fill in some of the gap between Voyager and Titan, yes? $45
- Jetfire: #21 of 30 of the Thrilling Thirty, a bit
marred by the inclusion of random chrome on the weapons. Would be a great
$30 toy, but is a so-so $45 toy.
- Thundercracker: A "pretool" of Jetfire, fairly extensively redone to look
more like an IDW-style seeker.
The biggest, most expensive Transformer in years...decades if you don't
include limited editions and Japanese stuff. For the foreseeable future
there is only one figure in this class ("Titan Heroes" et al are a different
sort of thing, and much cheaper):
- Metroplex: Robot, City, Battlestation. Loads of
stickers, which may be a deal-breaker for some, but I liked it overall.
The Fall of Cybertron theme was more strongly kept to this time, although the
season was fairly short, wedged between other lines.
- Wave 1: Optimus Prime (battle truck), Autobot Jazz
(Cybertronian racer), Shockwave (Cybertronian mobile artillery).
- G2 Bruticus Gift Set: Wave 2 has these sold
separately in different (but not game-accurate) colors, which I comment about
as well. The bear rides the unicycle, but not all that well.
- Wave 3: Ultra Magnus (Optimus Prime headswap with
new weapon), Sideswipe (MASSIVE remold of Jazz), Air Raid (significant
Shockwave retool), Kickback (mecha-locust, new mold) and Starscream
(jet, new mold). Kickback aside, a very good wave.
- Wave 4: Wreckers retooled from Combaticons.
Roadbuster, Impactor, Whirl, Twintwist and Topspin combine to form
Ruination. The new weapons are nice, but have some missed opportunities.
- Soundblaster and Autobot Blaster: The first wave of
Voyagers was Soundwave and redeco Soundblaster, the second wave was retool
Autobot Blaster and new mold Grimlock.
- Minion Packs: Sold as the new $10 price point between
Commander and Deluxe, two-packs of data disks that can go in the chests of
any of the three versions of the Soundwave mold.
- Rumble & Ravage
- Frenzy & Ratbat
- Eject & Ramhorn
- Rewind & Sunder (orange Laserbeak)
- Grimlock: Robot T.rex, as usual. Good robot mode,
kinda bricky dino. The other half of wave 2.
All Deluxes. Started out with something of a theme, but drifted badly, to
the point where it was unclear why some toys ended up here rather than in the
tail-end movie stuff that year.
- Wave 1: WfC Bumblebee (Tron-bike-ish car), WfC
Optimus Prime (armored truck), Drift (sports car), Thrust (Classics
- Wave 2: WfC Optimus Prime, WfC Bumblebee,
Darkmount (halftrack, this is essentially Straxus from the Marvel
comics), WfC Megatron (hovertank).
- Wave 3: Reships of WfC Bumblebee, WfC Megatron, Drift
and Darkmount, plus WfC Soundwave (combat car) and Red Alert (Classics
Sideswipe redeco with lightbar, not quite the same mold details as the Henkei
version). Red Alert not reviewed at this time.
- Wave 4: Dirge (Ramjet mold with new wings) and
Blurr (Drift remold with sniper rifle), plus reships.
- Wave 5: Thunderwing (space jet), Skullgrin (re-head of
Darkmount), and Cliffjumper (re-head of WfC Bumblebee, which looks
pretty but doesn't fix any mold problems).
- Wave 6: Sergeant Kup (pickup truck) and Scourge
(flying wing), plus reships. Yes, Scourge is Generations while movie-colors
Cyclonus is Reveal the Shield, do not look too deeply into Hasbro's branding
- Wave 7: Thundercracker (Classics Skywarp redeco)
and Wheeljack (extensive remold of Reveal the Shield Tracks).
- Warpath: Wave 8 is all reships plus this one
new mold. Very hard to find in first run, but reshipped along with wave 9.
- Wave 9: Sky Shadow (Thunderwing retool as
Black Shadow from Victory) and Junkheap (retool of Wreck-Gar as a
generic Junkion). (Note, both are Strongly Recommended if you don't already
have the mold, otherwise recommended.) Final batch of the "first season".